According to various reports, Facebook is showing some new users “suggested pages.” Similar to earlier incarnations of Twitter’s Suggested Users List, the Facebook suggestions mostly revolve around celebrities.
These pages are accompanied by the text, “Connect with your favorite celebrities, businesses and brands to hear the latest news from them.”
We tried to replicate this experience ourselves, but Facebook must be A/B or multivariate testing this feature, because we didn’t see any suggested interests or pages. We did, however, see that pages are suggested as autocomplete keywords when users first go through the process of filling out a profile.
This might be an interesting way for Facebook to immediately excite and engage new users; at the outset, it doesn’t appear to be a creepy marketing ploy to help brands promote their pages and peddle their wares. Suggested pages for Lady Gaga and Justin Bieber are on the list, indicating that Facebook is simply trying to keep up with current trends and actually popular pages when making suggestions.
What do you think of this change? Do you think it will help new folks see the point of using Facebook sooner in the adoption process? Do you think new users will understand that their profiles and “interests” are actually public pages, not private information?
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